Table of Contents
1. Overview & Scope
This PR654 Privacy Policy explains how PR654 ("the Platform," "we," "us") collects, processes, stores, and protects the personal information of users who access pr654.com, our mobile applications, and any related services (collectively, "the Services").
This policy applies to all registered players and visitors located in the Philippines and is governed by the Data Privacy Act of 2012 (Republic Act No. 10173) and its Implementing Rules and Regulations, as enforced by the National Privacy Commission (NPC).
By creating an account or using any part of our platform, you acknowledge that you have read and understood this PR654 Privacy Policy and that you consent to the collection and use of your personal data as described herein. If you do not agree, please discontinue use of the platform and contact us to close your account.
We believe every Kabayan player deserves to know exactly how their data is handled — no fine-print surprises, no confusing legalese. This policy is written to be clear, direct, and honest.
From Baguio to Zamboanga, your data is protected at every step of your gaming journey.
Our Privacy Commitments
RA 10173 Compliance
Every data process on PR654 is designed to comply with the Philippine Data Privacy Act of 2012, including proper consent collection, lawful processing grounds, and breach notification procedures.
End-to-End Encryption
All data transmitted between your device and our servers is protected by TLS 1.3 encryption. Sensitive fields like passwords and payment details use additional encryption layers at rest.
You Own Your Data
Under RA 10173, you have the right to access, correct, object to, and request deletion of your personal data. Our dedicated Data Protection Officer (DPO) handles all requests within 15 business days.
No Selling of Data
PR654 never sells, rents, or trades your personal information to third-party marketers. Your data is used only to provide, improve, and secure the services you signed up for.
Local Payment Security
GCash, Maya, BDO, BPI, UnionBank, and card payment integrations follow PCI DSS standards. We never store full card numbers — only tokenised references provided by our certified payment processors.
Marketing Opt-Out
You can opt out of promotional emails and SMS notifications at any time through your account settings or by contacting our support team. Transactional messages (deposits, withdrawals) cannot be disabled.
2. Data We Collect
PR654 collects personal information that is necessary to deliver our services, comply with legal obligations, and protect the security of all users. The types of data we collect fall into three broad categories:
| Category | Examples | Collection Method |
|---|---|---|
| Account & Identity Data | Full name, date of birth, username, email address, mobile number, government-issued ID (for KYC) | Provided by you during registration and verification |
| Financial & Payment Data | Deposit/withdrawal amounts, preferred payment method, transaction history (GCash, Maya, bank transfers, cards) | Generated through platform transactions; tokenised card data from payment processors |
| Technical & Usage Data | IP address, device type, browser, operating system, session duration, pages visited, game history | Automatically collected via cookies, logs, and analytics tools |
| Communication Data | Support chat transcripts, email correspondence, feedback forms | Provided by you when contacting our team |
| Location Data | General geographic location (city/region level, derived from IP) | Automatically collected to verify Philippine residency and prevent geo-restricted access |
We do not collect sensitive personal information beyond what is required for KYC verification under applicable gaming regulations. We do not collect biometric data, health records, or political/religious affiliations.
Your transaction data is tokenised and encrypted. PR654 never stores full card or e-wallet credentials.
3. How We Use Your Data
PR654 processes your personal information based on one or more of the following lawful bases: your consent, the necessity to perform a contract with you, compliance with a legal obligation, or our legitimate interest in operating a secure and fair gaming platform.
Specifically, we use your data for the following purposes:
- Account Management: To create, verify, and maintain your PR654 account, including KYC identity verification as required by PAGCOR regulations.
- Transaction Processing: To process deposits and withdrawals in Philippine Peso (₱) through your chosen payment method, and to maintain accurate financial records.
- Customer Support: To respond to your queries, resolve disputes, and provide technical assistance through our 24/7 support team.
- Platform Security & Fraud Prevention: To detect, investigate, and prevent fraudulent activity, bonus abuse, money laundering, and other prohibited conduct outlined in our Terms and Conditions.
- Personalisation: To tailor game recommendations, promotional offers, and platform content based on your activity and preferences — always with your interests in mind.
- Regulatory Compliance: To meet our reporting obligations to PAGCOR, the Anti-Money Laundering Council (AMLC), the National Privacy Commission, and other relevant Philippine government bodies.
- Service Improvement: To analyse platform usage patterns and improve the overall experience for all players, including performance optimisation and new feature development.
- Marketing Communications: To send you promotional offers, bonus updates, and news about PR654 — only with your consent, and always with an easy opt-out option.
4. Data Sharing & Disclosure
PR654 does not sell or rent your personal data. We may share your information with trusted third parties only under the following circumstances:
- Payment Processors: GCash, Maya, GrabPay, Coins.ph, BDO, BPI, UnionBank, and card payment networks receive the minimum data required to process your transactions securely.
- Game Providers: Licensed game studios (including JILI and other providers) may receive anonymised session data for fairness auditing purposes. No personally identifiable information is shared with game providers.
- Regulatory Authorities: PAGCOR, AMLC, NPC, and law enforcement agencies may receive data when required by law, court order, or regulatory directive. We will notify you when legally permitted to do so.
- IT & Infrastructure Partners: Hosting providers, cybersecurity firms, and analytics services that support our operations are bound by strict data processing agreements and may not use your data for their own purposes.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your personal data may be transferred to the successor entity, subject to the same privacy protections outlined in this policy. You will be notified in advance.
All third-party partners who receive personal data from PR654 are required to implement appropriate technical and organisational security measures and to process data only in accordance with our instructions.
5. Cookies & Tracking Technologies
PR654 uses cookies and similar tracking technologies to keep the platform running smoothly and to understand how players use our services. Here's what we use and why:
- Essential Cookies: Required for basic platform functions such as keeping you logged in, maintaining your session, and processing your bets. These cannot be disabled without breaking the platform.
- Performance Cookies: Help us understand page load times, error rates, and technical performance. Data is aggregated and anonymised.
- Analytics Cookies: Track which pages and games you visit most, so we can improve the experience. We use industry-standard analytics tools configured to respect your privacy.
- Preference Cookies: Remember your settings, such as language preference and notification settings.
You can manage cookie preferences through your browser settings. Note that disabling essential cookies may prevent you from accessing certain features of PR654. We do not use third-party advertising or retargeting cookies.
6. Data Security
Protecting your personal data is something we take very seriously at PR654. We have implemented a multi-layered security framework that covers both technical controls and organisational practices:
- Encryption: All data in transit is protected by TLS 1.3. Sensitive data at rest (including passwords, which are hashed using bcrypt) is encrypted using AES-256.
- Access Controls: Only authorised personnel with a legitimate operational need can access personal data. All access is logged and audited regularly.
- Two-Factor Authentication (2FA): Available to all users and mandatory for high-value account actions such as withdrawal requests above a threshold amount.
- Regular Security Audits: Our platform undergoes regular penetration testing and vulnerability assessments by independent cybersecurity firms.
- Incident Response: In the event of a data breach, PR654 will notify affected users and the National Privacy Commission within 72 hours of discovery, in line with NPC Circular 16-03.
While we take every reasonable precaution to protect your data, no internet-based platform can guarantee 100% absolute security. We encourage you to use a strong, unique password and to enable 2FA on your account.
7. Your Privacy Rights Under RA 10173
As a data subject under the Philippine Data Privacy Act, you have the following rights with respect to your personal data held by PR654. To exercise any of these rights, contact our Data Protection Officer at privacy@pr654.com.
Right to Access
Request a copy of the personal data we hold about you, including information on how it's being used and who it's been shared with.
Right to Rectification
Request correction of inaccurate or incomplete personal data. Updates to basic account info can also be made directly in your account settings.
Right to Erasure
Request deletion of your personal data where it is no longer necessary for the purposes it was collected, subject to legal retention obligations.
Right to Object
Object to the processing of your data for marketing purposes or where processing is based on our legitimate interests, without affecting service access.
Right to Block
Request that processing of your data be suspended while a dispute or verification request is pending resolution by our DPO.
Right to Portability
Receive your personal data in a structured, machine-readable format so you can transfer it to another service provider if needed.
Right to Withdraw Consent
Withdraw your consent for data processing at any time, without affecting the lawfulness of processing before the withdrawal.
Right to Complain
File a complaint with the National Privacy Commission (NPC) at privacy.gov.ph if you believe your data rights have been violated.
Whether you're in El Nido or Makati, your PR654 data is secure on mobile and desktop alike.
8. Data Retention
PR654 retains your personal data only for as long as necessary to fulfil the purposes described in this privacy policy, unless a longer retention period is required or permitted by Philippine law.
- Active Account Data: Retained for the duration of your account and for a minimum of 5 years following account closure, as required by AMLC regulations for financial records.
- Transaction Records: Kept for a minimum of 5 years following the date of each transaction in compliance with AML requirements.
- KYC Documents: Retained for 5 years after the end of the business relationship, in line with Anti-Money Laundering Act (AMLA) requirements.
- Support Communications: Retained for 2 years from the date of the last interaction.
- Marketing Data: Deleted or anonymised within 30 days of you withdrawing consent or opting out of marketing communications.
- Technical/Log Data: Retained for up to 12 months for security and performance monitoring purposes.
When data is no longer required, it is securely deleted or anonymised so that it can no longer be linked to any individual user.
9. Children's Privacy
PR654 strictly does not permit users under 21 years of age to register or use our platform, in accordance with Philippine gaming regulations. We do not knowingly collect personal information from minors.
If we discover or are notified that an account has been registered by a person under the age of 21, we will immediately suspend that account, forfeit any associated balances, and delete the related personal data. If you believe a minor has registered on our platform, please contact us at support@pr654.com immediately so we can take appropriate action.
10. International Data Transfers
Some of our service providers and technical infrastructure partners may be located outside the Philippines. Where personal data is transferred internationally, PR654 ensures that adequate safeguards are in place, including:
- Data processing agreements that require receiving parties to maintain equivalent data protection standards
- Transfer only to countries or organisations that have been assessed as providing adequate data protection
- Application of standard contractual clauses approved by the National Privacy Commission where required
We do not transfer data to jurisdictions known for inadequate data protection frameworks without implementing the necessary legal safeguards.
11. Policy Updates
PR654 may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you via email or an in-platform notice at least 7 days before the changes take effect.
The "Effective" date at the top of this page indicates when the current version was last updated. We encourage you to review this policy periodically. Your continued use of PR654 after the effective date of any update constitutes your acceptance of the revised Privacy Policy.
Previous versions of this policy are available on request by contacting our Data Protection Officer.
12. Contact Our Data Protection Officer
If you have any questions, concerns, or requests regarding this PR654 Privacy Policy or the handling of your personal data, please reach out to our dedicated Data Protection Officer. We are committed to responding to all inquiries within 15 business days.
- DPO Email: privacy@pr654.com
- General Support: support@pr654.com
- Response Time: Within 15 business days for privacy requests
- NPC Complaints: If you are not satisfied with our response, you may escalate to the National Privacy Commission at privacy.gov.ph
For non-privacy-related account questions, our 24/7 customer support team is always ready to help. You can also visit our FAQ page for quick answers to common questions.
Your Data is Safe. Now Let's Play!
You've read our Privacy Policy — you know your data is protected and your rights are respected. Join thousands of Filipino players on PR654 and enjoy a safe, secure gaming experience every day. Laro na!